- Professional and cost-effective market surveying services
- Quantitative research data collection with minimal quota overruns
- Native speaker service teams with excellent communication skills
- Extensive surveying experience with thousands of completed interviews
Market Research BPO
Understanding market opportunities, customer preferences and attitudes towards specific products and services are of crucial importance for any business looking to release and promote new products or services. Market research companies specialize in gathering and analysing data to obtain this information, but the data collection process itself usually involves surveying hundreds if not thousands of consumers or businesses, which can be an expensive and time consuming process. To help market research companies increase data collection speed and reduce expenses, Runway offers B2B and B2C market surveying and quantitative data collection services in the form telephone-interviews and online-based surveys using LimeSurvey open source system or any other system specified by the client.
As an alternative to phone-based interviews, Runway also offers mail, email and online based market surveying services, which entails a considerable cost reduction in comparison to phone-based interviews, but yields significantly lower conversion rates, meaning that using them to fulfil client specified quotas can take a lot more time than using telephone interviews.
Runway Services for Market Research Companies:
- B2B and B2C market surveying services
- Native speaker service team recruitment
- Service team training program development
- Market survey database and input method preparation
- All transaction recording and quality monitoring
- Data collection – telephone, web and email surveys
- Data post-processing – preparing data for integration into client specific systems
Runway Experience and Competencies
With more than 6 years of experience in providing data collection services to EPSI Rating, Runway has already performed tens of thousands of phone-based interviews. This experience has enabled Runway to perfect their market surveying services and minimize client specified quota overruns by establishing a precise methodology for market research data collection. From preparation of a precise data input method to recruitment of native speaker service teams with excellent communication skills, Runway has the means to provide outstanding data collection services with remarkable conversion rates and high data accuracy. With offices in 6 European countries, Runway can provide market research companies with custom made services in a total of 15 languages, including all of the Scandinavian languages.
Outsourcing data collection to Runway is an outstanding method for market research companies to obtain accurate and reliable market data that can be quickly and easily integrated into any system used to analyse the data for their market research purposes.